Tuesday, September 11, 2012

A Dream House Come true...Only at Villa del Rio Mactan.



The Property

      You can Live life to the fullest in Cebu, where white beaches are located, Latest Mall & Restaurant can be found.
Living room
      If you are thinking of where to put your money, think about owning this Property for sale in Villa del Rio  Mactan, Cebu. It is a Semi-Furnished2 Storey House & Lot in a Classy, Gated Subdivision.  The Property is located in a corner Lot with an area of 135sq.m. It has 3BR, 2TB, 2 car parking slot & an Elegant fence. Who can believe that this Property cost only a 3.9Million? Take a look of this, call us for more info & Site appreciation, call  0917.7965825

Friday, September 7, 2012

Primary Homes focuses on location for condo developments

               Cebu has seen the rise of condominiums developments in the city, and Primary Homes is taking the lead in this highly competitive industry by focusing on its site developments. The Avalon is the heart of Cebu Business Park and right to Ayala Center making it a convenient location to the city’s hot spots and business districts. The Woodcrest Residences in Guadalupe is in a sought-after residential area that offers the peaceful living but still accessible to the city. The Avalon and Woodcrest are now ready-for- occupancy while the La Guardia Flats 2, located two minutes away from I.T. Park, will soon be ready-for-occupancy by the first quarter of 2013.

                Primary Homes uses a strategic approach in choosing locations with developments in Lahug, Business Park, and Guadalupe where there is high demand for residential units. A location is considered viable when it is close to schools, commercial and business centers, malls, offices, and hospitals. This strategic choice in location is also reflected in their two upcoming developments, the Mabolo Garden Flats in Tres Borces , Mabolo; and the much anticipated Eagle’s Nest in Canduman, Mandaue City which is right next to Sacred Heart School-Ateneo de Cebu (SHS-AdC).
            The Mabolo Garden Flats (MGF) is a towering 28-floor structure composed of modularly designed studio and loft units. Offering the most number of health and wellness amenities is the best thing about MGF that has a climbing wall, an infinity pool, and eco gardens to name a few. It is located in a good neighborhood along Tres Borces St. which makes it easily accessible to I.T. Park and Cebu Business Park, malls such as Ayala and Sm, schools, hospitals, and seaport.
              The Eagle’s Nest is targeted towards students of SHS-AdC as its end- users. From the time the school transferred to a new location, there has been a growing demand for better living alternatives to students. Because the Eagle’s Nest is located right beside the school, it lets parents cut down on transportation costs and travel time to give their children more time to study.
                With Cebu’s real estate development seeing future growth, expect for more of Primary Home’s vertical developments in Cebu’s prime locations. For more of Primary Homes Projects, Call:  254.2398
09177229401

A HEALTHY URBAN INVESTMENT IN CEBU- MABOLO GARDEN FLATS By: PRIMARY HOMES


            Gyms and other health and fitness clubs have been sprouting around Cebu City catering to the growing demand for health and wellness.  These indicate how Cebuanos have embraced a healthy lifestyle to make them feel and look great.


          Health-buffs can celebrate because the Mabolo Garden Flats (MGF), Primary Home’s newest high rise residential development, has incorporated this shift to an active lifestyle into its design plan. It boasts of having the most number of health and wellness amenities found a condominium. It has eco-gardens, an infinity pool, a jogging track, a fitness gym, and climbing wall. Residents won’t need to pay costly gym membership fees at Mabolo Garden Flats since it has a complete line of amenities to satisfy their dynamic activities.

           MGF is located in Tres Borces St. in Mabolo that is within easy access to the city’s prime destinations such as schools, churches, Center and Sm City, and the Cebu Business Park. The MGF is a towering 28-floor up of modularly designed studio units and spacious loft units at the top-most levels.

          MGF’s great location at the heart of thriving Cebu and its complete line of health & wellness amenities, this condominium is  an attractive offer to those who appreciate convenience and  an active lifestyle. The Mabolo Garden Flats is an upcoming development that seems to be a truly worthy and lasting eco-investment in the city. For inquiries please contact 254-2398 or 0917.7229401.  or visit us at  www.cebubai.com or cebucondominiums

Wednesday, June 30, 2010

Developer to put up another BPO building in Cebu City’s IT Park

The Asian i-Office Properties Inc. (AIO) is constructing a P1.4-billion building at the Asiatown IT Park in Lahug, Cebu City to provide more space for the growing business process outsourcing (BPO), IT and IT-enabled companies.
AIO launched eBloc 2 Tower, a 16-level office building located in the Phase 2 of IT Park. It sits on a 4,383-square- meter lot with a gross floor area of 34,762 square meters.
AIO is a partnership between the Cebu Property Ventures and Development Corp. (CPVDC) and Ayala Land Inc.’s (ALI) Corporate Business Group to address the continuing demand for office spaces.
The eBloc 2 Tower is a sequel to the eBloc Tower is another move of the company to address the demand of the growing BPO and IT industries.
CPVDC president Francis Monera said the construction of the eBloc 2 Tower is another move of the company to address the demand of the growing BPO and IT industries.
”This will further make Cebu a prime investment destination,” Monera said during the launching. CPVDC is the developer of Asiatown IT Park and is a subsidiary of Cebu Holding’s Inc., an Ayala-led company.
ALI president and chief executive Antonino Aquino said the company invested P1.4 billion for the project, which is set to be completed next year.
He added this is part of the P2 billion earmarked for Cebu to fund major developments of the company in its residential, office and retail businesses starting this year.
”We will make sure that best practices will also be implemented here in Cebu,” Aquino said, as he noted ALI’s developments in Makati City and Bonifacio Global City in Luzon.
He said the 7.3 percent economic growth in the first quarter encouraged the firm.
”Of course we will take advantage of the momentum and take full advantage of the growing BOPO industry as it is one of the major growth drivers of the country’s gross domestic product,” Aquino said.
The eBloc 2 Tower, which is envisioned to become a premier location for BPO, IT and ITES business locators, has a gross leasable area of 26,543 square meters.

Land Titling in RP now Digital

The Land Registration Authority (LRA) has gone digital through its Land Titling Computerization Project (LTCP).
LRA Deputy Administrator Ronald Ortile said they have already automated 70 Registries of Deeds and are targeting to automate 168 more by May 2011.
The article said they have compiled all the voluminous records in their agency and stored them in digital format under the LTCP to make it more accessible and preserve some of the decades-old land records.
“With the computerized system, land titles are protected from (damage) due to fire, theft, natural disasters and the normal ravages of time using security-tested document imaging technology,” Ortile told the 36th Annual National Directorate Meeting and National Convention of the Geodetic Engineers of the Philippines Inc. at the Teachers Camp here.
The article said the LRA has also introduced security features in every hard copy of a document obtained under the new system to prevent forgery.
He said voluminous documents would be a thing of the past under the LTCP program since the Office of the Register of Deeds is mandated to release the electronic copy of the certificate of land title with the original and physical copy of the document remaining in the custody of the agency.
The article said the LTCP program provides a fast and timely response to queries through user-friendly electronic information access to land title information from the LRA Central Office and all Registry of Deeds offices.
When the system is completely in place, the Article said records could be accessed anywhere.
With the automated system, government programs directly linked to the land titling system are supported and provided with a system of timely detection and identification of fake land titles that will help identify persons responsibly.
The government will also improve its revenue collection under the system, Article said.
The LTCP provides a system of control to prevent overlapping or duplication of titles using modern digital mapping technology to create an accurate updated municipal/cadastral index map.
“It helps in eliminating fraudulent and inaccurate surveys by using modern digital mapping technologies to create accurate Municipal Index Sheets and for updating them with parcel boundaries,” Ortile said By Artemio Dumlao (The Philippine Star)

For your Land Transfer Requirement, see 5 step Guide on title Transfer. 

Cebu: The ultimate island destination

The Province of Cebu, consisting of the Cebu mainland and a whopping 167 surrounding islands, has perennially been in Conde Nast Traveler's top 10 best island destinations in the Asia Pacific region. This distinction is due to the province's many natural wonders, historical landmarks, and beautiful man-made structures. Here are some of the best places to experience these amazing Cebuano treasures:

1. Argao

From a quiet fishing and farming town to an emerging tourist destination, Argao is in the southeastern part of Cebu's province. It prides itself with a heritage tracing back to Spanish and early American influences. Public stone buildings dating centuries back are well preserved. Its main attraction is the town’s richly endowed Rococo-Baroque church, the St. Michael Archangel. The Riverstone Castle, built entirely from the nearby river's stones, is another interesting sight.

2. Badian

Nature’s wealth welcomes visitors to Badian, a municipality in southwestern Cebu. A generally mountainous and hilly town, along its coast, are lines of picturesque white-sand beaches. Badian Island Resort and Spa, found on a small island on the Badian Gulf, is known for its powdery white beach and first-class amenities. Another must-see in Badian is the famed Kawasan Falls. Tourists and locals alike are drawn to this place for its cool deep waters.

3. Bantayan Island

Sparkling blue waters and fine white sand beaches are found on Bantayan Island, northwest off mainland Cebu's tip. Holy Week is when the island gets the most arrivals, thus, being tagged as the Lenten Capital of the Visayas. It is also known for its mouth-watering dried fish and squid, and other fresh seafood.

4. Camotes group of islands

Relatively unspoiled, the group of islands consists of Pajican Island, Poro Island, Ponson Island, and Tulang Island. One of its attractions is the 77-hectare Lake Danao in San Francisco, once awarded as the region's cleanest inland lake. Meanwhile, a century-old church is found in Poro, and the famous Bukilat Cave and Magagay-ay Beach are in Tudela.

5. Carcar City

A city with immense heritage structures dating back to the Spanish Era, a trip down Carcar City is like a trip back to old Cebu, with well-preserved ancestral houses and buildings still lining its streets. Carcar City was also christened as Little Marikina of the Visayas because of its fast-growing shoe industry. Known in Carcar are its native delicacies like ampao, made of sweetened rice crispies, and chicharron. The St. Catherine of Alexandria Church, Theotokos Shrine, and Mainit-Mabugnaw National Park are the places of interest.

6. Dalaguete

Naturally gifted with white sand beaches and lengthy coastlines, crystal blue sea, and marine sanctuaries, a trip to Dalaguete are one of a kind. The beach resorts, along with the coast, offer amenities for different water-based activities. The atmosphere is also perfect for rest and relaxation. Different culinary preferences are also catered to by the numerous restaurants, be it international cuisines, seafood, or local delicacies. Known as Cebu's vegetable basket, one could enjoy a trek on the mountains lined with farms full of all sorts of vegetables.

7. Malapascua Island

With a shoreline comparable to that of Boracay, Malapascua is blessed with numerous dive sites, namely, the Malapascua Island-North Point, Gato Island, Monad Shoal, the Calanggaman Island, Doña Marilyn Wreck, Don Macario Wreck, Chocolate Island, Tapilon Japanese Wreck, and Pioneer Japanese Wreck. The place to get the best view of the horizon is the old lighthouse that served as a watchtower during colonial times. Inland, there are rock formations and a coconut forest.

8. Medellin

A dream town for retirees to settle, Medellin exudes living everyday life like a vacation. It has lush vegetation, a cool sea breeze, and a peaceful community. Set amidst its scenic sugarcane valleys are theme parks, golf clubs, and other joyous treats for local guests and foreign tourists.

9. Moalboal

An ideal place for a getaway trip from the bustling city life, Moalboal boasts of great food, inviting accommodations, scenic beaches, and world-class dive spots, like the Sunken Island. Included in a list of must-sees in Moalboal is the orchid farm famous for its variety of orchid species, the largest orchid farm in Southeast Asia.

10. Sumilon Island

A 24-hectare isle enveloped by crystal blue waters teeming with marine life, Sumilon could very well be Cebu’s best-kept secret, located off the coasts of the southeastern tip of the mainland. The island is the country’s first marine protected area and has been proclaimed a fish sanctuary in 1974. Sumilon is recognized for its white-sand beaches and shifting sandbar, which changes shape depending on the season.

Are you now ready to book your travel to Cebu, Philippines? or you might also consider living in Cebu for good. Discover Cebu, The Best Place to Live in The Philippines.

Friday, June 25, 2010

AYALA LAND targets eBloc 2 completion by end of 2011

CEBU, Philippines - Ayala Land Inc., in partnership with Cebu Property Ventures Development Corporation (CPVDC), is set to complete the P1.4 billion eBloc 2 project at the Cebu Asiatown IT Park by end of 2011.
This early, CPVDC president Francis Monera said the 16-story BPO (Business Process Outsourcing) building has already attracted big names in the ICT and BPO companies around the world.
The opening of the eBloc 2 towards the end of next year is seen to provide ample opportunity for employment in Cebu at the same time providing good revenue generation for the City.
The eBloc 2 construction will start the development of the idle five-hectare property, which was originally master-planned by CPVDC to be developed into a BPO enclave.
Simultaneously, the Ayala Group will also build an office-condominium building adjacent to eBloc2 called Avida within the area.
ALI president Antonino T. Aquino said the company will replicate what it’s done in Makati City and Bonifacio Global City with its allocated investments of at least P10 billion in the next five years.
The eBloc2 will be developed by Asian i-Office Properties Inc. a special purpose vehicle created through the contribution of investments from CPVDC and ALI to address the increasing demand of office space in Cebu.
This project is a sequel to the successful eBloc Tower completed in 2009.
The building sits on a 4,383-square meter lot with a gross floor area of 34,762 square meters. Over 26,500 square-meters of which will be available for the BPO, IT and ITES business locators.
This new building will have a substantial retail provision with landscaped storefront at the ground floor to cater to the needs of BPO workers 24/7.
In addition, six floors with open-air podiums are allotted for parking space which can accommodate 440 parking slots.
The eBloc1 is now the home of international financial firm JP Morgan, and other big names in the ICT and BPO sector.
According to Aquino the Ayala Group will continue to build more complementary facilities such office-condominium and high-rise BPO buildings in the five years, not only in Asia Town IT Park, but also to its newly proclaimed IT Park the 50-hectare Cebu Business Park (CBP).
Aquino said the group has strong confidence on the effective positioning of Cebu as a prime investment hub for BPO and ICT, thus providing dynamic economic activity here, of which growth rate is faster that the national figure.

By Ehda M. Dagooc (The Freeman) Updated June 10, 2010 12:00 AM/ http://www.philstar .com/Article. aspx?articleId= 582963&publicationSubCateg oryId=108

Wednesday, December 16, 2009

ST. DOMINIC'S PLACE


A NEW housing development got almost 100 reservations even before its grand launching, a real estate developer said.

Glenda Tupaz, ProHomes Development Inc. marketing manager, said the company was surprised by the positive response of the market during the open house of St. Dominic’s Place in Sudtunggan, Basak, Lapu-Lapu City last Saturday.

Tupaz said this just shows the growing demand for houses despite an international economic crisis triggered by, among other factors, the sub-prime mortgage crisis in the United States.

“People have opted to buy homes rather than pay rent,” Tupaz said during the project’s press launching at the Cebu City Sports Club yesterday.

St. Dominic’s Place is a 3.8-hectare housing development with 536 housing units. It offers two housing types: one-story socialized and two-story socialized houses.

The one-story unit has a lot area of 32 square meters and costs P400,000, while the two-story townhouse has a lot area of 40 square meters and costs P900,000. The socialized houses, Tupaz said, account for 17.5 percent of the total housing units.

With a total project cost of almost P200 million, St. Dominic’s is equipped with amenities such as parks and a playground, a basketball court and a multi-purpose hall. Each house comes with a carport.

Since the start of its development in September this year, St. Dominic’s already has 200 constructed units. Its grand launching is set in January next year.

The positive response to their latest development comes in a “lucky” year for ProHomes, Tupaz said.

ProHomes has sold out 387 housing units in Corinthian Homes in Lapu-Lapu and 307 units in La Bienvenida in Minglanilla this year. Corinthian Homes earned P250 million, while La Bienvenida earned P160 million.

“With this new project set for this year, we hope to earn a total revenue of almost P700 million this year,” she said, referring to the locally employed buyers who are also members of Pag-ibig.

ProHomes hopes to earn P250 million from St. Dominic’s Place.

With the continued growth in demand for housing, Tupaz also said the company has lined up six more housing developments for next year. These projects include a condominium to be put up near the city and more housing projects in the areas of Consolacion and Mactan.

“We hope to sell 1,600 units next year,” she said.

The estimated cost of the six projects, Tupaz added, is about P1 billion.

Published in the Sun.Star Cebu newspaper on December 16, 2009

Wednesday, December 9, 2009

New Real Estate Company develops housing community in San Fernando

A NEW player in Cebu’s real estate industry is introducing to investors, workers, foreign spouses and residents in the southern part of the province a new housing community in San Fernando, Cebu.

Nexus Real Estate Corp. launched Tuesday night The Villagio, a 2.3-hectare property with four unit models (Bernini, Palladio, Caracaggio, and Palazzo Rosita) designed to serve the potential market in San Fernando, Naga, Carcar, and other towns in the south.


Nexus Real Estate executive vice president Shanna Lopez observed that there are not many real estate developments beyond Minglanilla.

This prompted the company to start building homes in the southern countryside, said realtor Jo Jamero of All Real Estate Realty, the marketing arm of Nexus Real Estate.

He pointed out that putting up a development in San Fernando is advantageous, given the town’s small population and the cheap cost of living. He added that the municipality also poses a future as an industrial zone with high employment rate.

The launching of The Villagio, Nexus Real Estate’s ninth and latest project, signals the start of pre-selling the project’s 180 units. Units are expected to be turned over to the owners in February 2010.

“One of our selling points is that the units are expandable.

They are also totally livable when purchased,” said Jamero.

The prices of the units range from P900,000 to P1.4 million.

Buyers have the option to pay their down payment in 24 months without interest. Free appliances are also available for early buyers.

Jamero said The Villagio appeals to all market classes and makes a good retirement project for local and foreign retirees.

He added that real estate is always a good investment because the value of the land always goes up.

The amenities of The Villagio include a basketball court, mini-gym, playground, concrete roads, water tank, and underground sewage system with ready water and electricity connection, among others.

Nexus Real Estate started constructing The Villagio this year.

It is its biggest project so far. The site development was completed in the early part of 2009 while construction of model houses started two months ago. The Bernini unit is now ready for viewing while the others are nearly complete.

Established in 2001, Nexus Real Estate started selling subdivided lots and building house and lots in several subdivisions in Cebu City.

Some of their previous and present projects include mid-scale community Consolacion Valley in Lamac, Consolacion; Pacific Village in Linao, Minglanilla; and the Kamalaya Residences near the South Road Properties. By Nancy R. Cudis

Published in the Sun.Star Cebu newspaper on December 10, 2009.

Tuesday, November 24, 2009

CEBU CITY DECLARED A RETIREMENT HUB

It has facilities to accomodate growing number of retirees

The country's overall authority on the local and foreign retirement industry yesterday declared that Cebu City is now known as a world class retirement hub in the whole visayas.

Through a memorandum of understanding signed yesterday by Cebu City Mayor Tomas Osmeña and officials of the Philippine Retirement Authority (PRA), Cebu City was officially declared as a Local Integrated Retirement Area (LIRA), due to the City's facilities that may accomodate the continuous entry of foreign nationals and "balikbayans",who hope to retire int he Philippines "in style."

The LIRA project, as it is called, is not only meant to attract foreign nationals and former Filipinos to invest, reside and retire here, but also to help accelerate the country's socio-economic development through the dollar revenues it may earn.

MORE JOBS
Aside from Cebu, other known LIRAs in the country are Baguio, Subic-Clark and Davao.PRA Chairman and retired Police Director General Edgardo Aglipay said in a press conference yesterday that the LIRA project for Cebu City will not only increase tourism development, but also provide more employment opportunities.

Aglipay said that as more foreign retirees avail themselves of the country's retirement package, more jobs will be created in some fields, such as hotel and restaurant services, accomodation, infrastructure, health and wellness, individual care service programs, and others that are well-suited to the distinct requirements of the foreign retirees market.

Three years ago, Aglipay said Osmeña convinced him to make plans to turn Cebu City into a LIRA.

HIGHER REVENUES
He said the mayor personally drove him to some of the sights in the city and explained to him the good points the city cn provide to foreign retirees.
Aglipay said that there was an increase of "young" foreign retirees (those still near the age of 50 or below) coming to the country for a span of three years. Majority of them came from China.

Joel Mari Yu, managing Director of the Cebu Investment and Promotion Center said the retirement industry can help Cebu City earn more revenues.
Yu said that some industries such as the local housing industry, can also benefit from the LIRA project as retirees oftentimes purchase houses.

Aglipay added that the project can also improve on government private sector relations, through coordination with other government agencies.JKV
SOURCE: SUNSTAR CEBU

Tuesday, November 17, 2009

HLURB names ABOITIZLAND top producer

The Housing and Land use Regulatory Board (HLURB) has named ABOITIZLAND, Inc. as its Top Producer of Shelter Units in the open-market category in Central Visayas.

The developer was presented with a certificate of award at the close of the shelter Month Celebration on Oct. 30, 2009.

Exhibits and other activities organized by the National Housing Authority, the Housing and Urban Development Coordinating council, the Home Development Mutual Fund, private developers and the HLURB marked the celebration in Cebu last month.

The HLURB made an evaluation of real estate developers based on number of units produced in 2009. ABOITIZLAND bested other developers selling units within the mid to high end market.

BOITIZLAND vecinos (spanish for neighbors; aboitizland uses this term to refer to its clients/ homeowners) enjoy the fastest turnoround rate within the sector. They are the only proeprty buyers in Cebu accepting turn over of their units within two years of payment confirmation as Aboitizland is "continuously building and on target."

Its first venture into condominium development, The PERSIMMON, has been reported to be quickly selling." The first of its four residential towers within the village, the West Tower, topped off just last month, was sold out within a year of its launching. Pre-selling of the succeeding North tower is also going on briskly.

Now on its 15th year, ABOITIZLAND has developed just as many communities. It has carved its niche in cebu's real estate industry as a trusted developer and collaborated with the best talents worldwide to create the ideal home environments for many individuals and families.

This is the first year that the HLURB handed Top Producer awards in Region 7. ABOITIZLAND shared the spotlight with 8990 Development Corp. which won the top spot in the socialize and Economic Housing Category.

New perspective in condo living at WOODCREST

Nestled in a serene nook in Guadalupe, Cebu City, WOODCREST Residences provides harmony between one's dynamic lifestyle and one's pursuit of gracious living and comfort.

It is a new residential enclave bordered by a manicures garden and strolling lane that offers a new perspective in urban living.

The WOODCREST Residences is Primary Homes Inc.'s newest condominium that was designed to encourage its residents to maximixe the use of the natural elements in its surroundings where one can breathe in the fresh air, and enjoy the lush view of the outdoors from the generous bliss of spacious corridors.
it is conveniently situated as it is just minutes away from malls such as Fooda Savers Mart, Robinson. Ayala Center Cebu. it is also near the Cebu Doctor's and Chong Hua Hospitals, and the Povincial Capitol Building.

The 11-floor building houses 160 residential units consisting of studio, one bedroom,two bedroom, and three bedroom with loft units.
Each room is fitted with an elegant kitchen, the floors tiled with painted walls, partitions and ceilings, with tiled toilets and bath fixtures.
"Every unit has individual porches and private balconies that would usher in natural light, minimizing the use of electricity during the day." said Ramiro Espina, sales manager of Primary Homes.

The property has also a clubhouse with its own function rooms. all residents can enjoy its amenities which include a lobby, gym, fountain, reception, elevator, jogging trail, and playground. It also has a guardhouse to ensure the securitys residents.

Moreover, WOODCREST Residences is equipped with its own water treatment facility.

Inculcating a concern on the environmental impact of their projects, Espina said "Developers should be more responsible,a nd we at Primary Homes, are starting to inculcate the value of environmental concern and care into our projects."
All these add up to a worthwhile investment in condo living that is hassle free and relaxing.

WOODCREST Residences is a project of primary Homes, the premier developer of subdivisions, condominiums, and other residential projects in metro cebu.
Primary Homes Inc. offers free site visit to its model units... call 232-5111783

By: Katrina G. Coloso

Monday, November 9, 2009

Condo market ‘getting stronger

DESPITE the global financial slowdown, the local housing market for residential condominiums has become “robust” now that more and more Filipinos are aware of the benefits of acquiring a condo unit.

Primary Homes sales manager Ramero Espina made that observation, adding that there is now a high demand for residential condos.

However, several condominium projects in the market will be turned over only in 2012. The immediate demand has prompted real estate developer Primary Homes to deliver its condominium development, Woodcrest Residences, ahead of schedule.

Woodcrest, which started last year, was first targeted to be completed toward the end of 2010 but it will be finished by the first quarter next year. Turnover of units will start in December. The buyers can then start using their properties by February 2010.

Woodcrest is located in Guadalupe, Cebu City. It has studio units, two-bedroom units, three-bedroom loft units, and townhouses. It specifically targets the mid-market.
At present, Primary Homes has already reported a 70-percent sale of Woodcrest’s 174 units, 150 of which are condos and the rest are townhouses.

Espina said these buyers include Filipinos with most of them supported by OFW (overseas Filipino worker) relatives, businessmen with investments in Cebu, and foreigners with Filipino spouses.

He noted that the shift from residential subdivisions to residential condos has been spurred by lifestyle change, even when the condominium is considered a new trend in Cebu’s real estate industry.

“Living in an upscale residential subdivision requires high costs for maintaining the house's amenities like the swimming pool and for hiring security guards while living in a condo only requires a unit owner to pay less monthly maintenance dues,” he said.

Some of Woodcrest’s amenities are a swimming pool, fitness gym, clubhouse, multi-level parking area, porches and mailboxes for every unit, and waste water treatment facility. It also has a 24-hour security, equipped with closed circuit television system.

A Woodcrest investor also has the option to earn through renting out his space with the help of Primary Properties Management Corp.

“Real estate is a great investment. A property is equipped with fire alarms and sprinkler system so risks are controllable. It can also be insured and if it will be rented out, it ensures better returns than putting funds in the bank,” Espina said.

He cited Woodcrest investors who are assured of “higher yields at eight to 10 percent per annum.”

He added that another advantage of Woodcrest is its location in the south of Cebu City.

“The trend for business now is going south as the area ushers in more development, especially with the opening of the South Road Properties. The property is (near) hospitals, schools, malls, and offices. It is also located in one of the city’s most peaceful districts,” he said.

After typhoon Ondoy left large parts of Manila submerged, Primary Homes is anticipating more potential clients from Manila to reside in Cebu.

Published in the Sun.Star Cebu newspaper on November 9, 2009.

Tuesday, November 3, 2009

Persimmon’s West Tower on track

STRUCTURAL development of the 15-storey The Persimmon West Tower has been completed and AboitizLand, Inc. marked the construction milestone with a topping-off ceremony last Oct. 30.

The tower is the first of four residential condominium buildings set on the 1.4-hectare village in Mabolo, Cebu City, which was launched early last year. Construction of the West Tower started in April 2008.


The West Tower’s 157 residential units are due for turnover to vecinos (Spanish for neighbors) in early 2010, the developer said in a press statement.

AboitizLand, it said, remains the only condominium developer in Cebu turning over its units to vecinos within two years of purchase confirmation.

Its “continuously building and on-target” approach, coupled with a solid reputation for well-designed, high-quality communities, buoyed sales of The Persimmon West Tower.

For the topping-off ceremony, AboitizLand executives, led by Chief Operations Officer Andoni Aboitiz, celebrated with lunch at which they were joined by the construction workers assigned on-site.

Community

Aboitiz thanked the workers for their dedication, acknowledging that their efforts “make The Persimmon a possibility today, and in just a few years from now, a reality.”

Also at the event were representatives of The Persimmon’s general contractor, Dakay Construction and Development Corporation, project managers Asian Technicon Managers and Consultants, Inc., officials of Barangay Mabolo and residents of the areas surrounding the village.

The company continues its mission of developing nurturing communities with The Persimmon, its press stament said.

The project is designed with generous “greenscapes” that include the mabolo tree, from which the village got its name.

In a related development, AboitizLand recently adopted Gil Tudtud St. in Mabolo. Its memorandum of agreement with the Cebu City Government binds the company to widen and beautify the road and install traffic and security personnel to promote order and safety in the area. (PR)

Published in the Sun.Star Cebu newspaper on November 4, 2009.